The Future of Social Media is Screenwriting
The questions from brand managers and executives continue to center around: How do we start building a Social Media presence? If the links that came across my screen over the past week are any...
View ArticleMad Men comes back to TV. But what about real life?
Mad Men Season 4 opens with a scrappy upstart agency getting a lot of ink, but still not having a conference table. For some reason, the image felt very familiar to me (although I should add that after...
View ArticleCurrent and Relevant: How to Find the Coolest New Tools on the Block
This post is the second in a three-part series with practical tips for marketers to pursue social and digital innovation. Read the first post on maximizing your personal social media usage here. Want...
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